How we increased leads by 74% with a revamped website

Relocating a business can be daunting, especially maintaining customer acquisition. This family-owned musician service faced declining leads after moving to Asheville. Their outdated website wasn't generating results. We transformed their online presence to turn website visitors into happy clients.

surge in leads
increase in 'Contact Us' submissions
Touch Of Rose Redesigned to be Responsive & Modern

The Challenge:

  • Limited Online Visibility: The old website failed to rank for relevant keywords like "wedding musicians near Asheville."

  • Unengaging User Experience: Visitors weren't converting into leads or bookings.

  • Subpar Website Performance: Slow loading times and poor Core Web Vitals hurt their search engine ranking potential.

Our Solution:

Seeking a comprehensive solution, Karen partnered with us. We implemented the following strategies:

  • Strategic Keyword Research: We deep-dived into the search terms used by couples planning Asheville weddings. This helped us optimize the website's content for keywords that were crucial to target.

  • Compelling Storytelling: Using a story-driven approach, we highlighted the brand's passion, authentic musicianship, and testimonials showcasing their ability to craft unforgettable wedding day soundtracks.

  • Audio Samples: Actual recordings of the musicians brought the listening experience directly to the site, captivating potential clients.

  • User-Centric Design: Intuitive navigation and focus on the booking process streamlined the user journey.

  • Core Web Vitals Optimization: We dramatically improved website loading speeds and overall performance for a superior user experience and stronger Google ranking signals.

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The Results:

  • Search Engine Dominance: Website achieved #1 ranking for targeted keywords. Visibility boosted with featured placement in Google's Local 3-Pack.

  • 74% Increase in Contact Submissions: Easy-to-use contact form encouraged more clients to inquire.

  • 58% Surge in Leads: The site became a lead generation powerhouse. This surge contributed to more bookings and positive reviews.

Founder of Touch Of Rose - Karen Rose

Karen Rose

Business Owner / Touch Of Rose

I have gotten great advice and results from Bitzazz. Dibya really assisted me by the Zoom meetings — her insights and guidance were invaluable. I'm getting way more leads from my website!

Do you want to see your business grow?

If so, you need a website that is designed to convert visitors into customers. We understand that you may be feeling overwhelmed or unsure of where to start. That's why we offer a free consultation to help you understand your needs and create a custom proposal that outlines how we can help you achieve your goals.

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We specialize in crafting modern websites and SEO to empower businesses in Seattle, Bellevue, Bothell, Washington and beyond
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