How we increased leads by 74% with a revamped website

Relocating a business can be daunting, especially maintaining customer acquisition. This family-owned musician service faced declining leads after moving to Asheville. Their outdated website wasn't generating results. We transformed their online presence to turn website visitors into happy clients.

74%
surge in leads
58%
increase in 'Contact Us' submissions
Touch Of Rose Redesigned to be Responsive & Modern

The Challenge:

  • Limited Online Visibility: The old website failed to rank for relevant keywords like "wedding musicians near Asheville."

  • Unengaging User Experience: Visitors weren't converting into leads or bookings.

  • Subpar Website Performance: Slow loading times and poor Core Web Vitals hurt their search engine ranking potential.

Our Solution:

Seeking a comprehensive solution, Karen partnered with us. We implemented the following strategies:

  • Strategic Keyword Research: We deep-dived into the search terms used by couples planning Asheville weddings. This helped us optimize the website's content for keywords that were crucial to target.

  • Compelling Storytelling: Using a story-driven approach, we highlighted the brand's passion, authentic musicianship, and testimonials showcasing their ability to craft unforgettable wedding day soundtracks.

  • Audio Samples: Actual recordings of the musicians brought the listening experience directly to the site, captivating potential clients.

  • User-Centric Design: Intuitive navigation and focus on the booking process streamlined the user journey.

  • Core Web Vitals Optimization: We dramatically improved website loading speeds and overall performance for a superior user experience and stronger Google ranking signals.

Redesign Wedding Website

The Results:

  • Search Engine Dominance: Website achieved #1 ranking for targeted keywords. Visibility boosted with featured placement in Google's Local 3-Pack.

  • 74% Increase in Contact Submissions: Easy-to-use contact form encouraged more clients to inquire.

  • 58% Surge in Leads: The site became a lead generation powerhouse. This surge contributed to more bookings and positive reviews.

Founder of Touch Of Rose - Karen Rose

Karen Rose

Business Owner / Touch Of Rose

I have gotten great advice and results from Bitzazz. Dibya really assisted me by the Zoom meetings — her insights and guidance were invaluable. I'm getting way more leads from my website!

Do you want to see your business grow?

If so, you need a website that is designed to convert visitors into customers. We understand that you may be feeling overwhelmed or unsure of where to start. That's why we offer a free consultation to help you understand your needs and create a custom proposal that outlines how we can help you achieve your goals.